Project Title: B2C Go-to-Market Strategy (Schererville, IN)
RED BEAR Negotiation
| Details | |
|---|---|
| Project Title | B2C Go-to-Market Strategy (Schererville, IN) |
| Project Topics | Growth Strategy Marketing Purchasing, Logistics, Supply Chain Sales & Business Development |
| Skills & Expertise | |
| Project Synopsis: Challenge/Opportunity | Utilize best practices to create a go-to-market strategy. Project Location: Staybridge Suites 1758 Fountain Park Drive Schererville, IN 46375
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| Project Synopsis: Activities/Actions Required | Have the graduate students actively participate in one of our 1/2 day, experiential workshops on Day 1 of the project.
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| Project Synopsis: Expected Results | Develop a go-to-market strategy for B2C (i.e. develop a plan that helps us define our ideal customers, coordinate our messaging, and position our product for launch).
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Project Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
|
Students Project Matching Finalized |
Sep 14 2022 | Event |
|
Confidentiality |
Sep 20 2022 | Submission Required |
|
Deadline for Travel Arrangements |
Sep 20 2022 | Event |
|
Upload Resume & Complete Profile |
Sep 20 2022 | Submission Required |
|
Pre-Engagement Self Assessment |
Sep 27 2022 | Evaluation |
|
Temperature Check #1 |
Oct 10 2022 | Evaluation |
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Program Kickoff |
Oct 10 2022 | Event |
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Temperature Check #2 |
Oct 11 2022 | Evaluation |
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Final Presentations |
Oct 13 2022 | Event |
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Post-Engagement Self Assessment |
Oct 18 2022 | Evaluation |
|
Post-Engagement Peer Assessment |
Oct 18 2022 | Evaluation |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |
