Project Title: Marketing & Comms. Strategy (South Bend, IN)

Boys & Girls Clubs of St. Joseph County

Details
Project Title Marketing & Comms. Strategy (South Bend, IN)
Project Topics Growth Strategy Marketing
Skills & Expertise
Project Synopsis: Challenge/Opportunity
Analyze a company’s brand, target audience and competitors to recommend a strategy for effectively communicating the company’s brand to current and potential customers. Project Location: OC Carmichael Jr Youth Center, 502 E Sample Street, South Bend, IN
Project Synopsis: Activities/Actions Required
It would include an audit of our internal and external comms, our website, newsletters, social and how we communicate our impact to all constituencies. It would also necessitate surveys and feedback from our key audiences. 
Project Synopsis: Expected Results
Our goal would be to have a robust marketing and communications strategy that we can implement and measure moving forward. 

Project Timeline

Touchpoints & Assignments Date Type

Students Project Matching Finalized

Sep 14 2022 Event

Confidentiality

Sep 20 2022 Submission Required

Deadline for Travel Arrangements

Sep 20 2022 Event

Upload Resume & Complete Profile

Sep 20 2022 Submission Required

Pre-Engagement Self Assessment

Sep 27 2022 Evaluation

Temperature Check #1

Oct 10 2022 Evaluation

Program Kickoff

Oct 10 2022 Event

Temperature Check #2

Oct 11 2022 Evaluation

Final Presentations

Oct 13 2022 Event

Post-Engagement Self Assessment

Oct 18 2022 Evaluation

Post-Engagement Peer Assessment

Oct 18 2022 Evaluation