ProgramsMBA APPLY Interterm (FALL 2021)ProjectsAutomation Solutions for the future of e-commerce (Austin, TX)

Project Title: Automation Solutions for the future of e-commerce (Austin, TX)

Cart.com

Details
Project Title Automation Solutions for the future of e-commerce (Austin, TX)
Project Topics Data Management Growth Strategy Information Technology (IT) Operations Purchasing, Logistics, Supply Chain Quality Control
Skills & Expertise
Project Synopsis: Challenge/Opportunity
Cart.com is a rapidly scaling e-commerce solutions provider that supports brands through a unified suite of tools spanning storefronts, logistics, marketing, and customer experience. As e-commerce becomes more complex and competitive, the demand for automation in operational workflows, customer engagement, and data analytics continues to rise. Cart.com is interested in exploring the future of automation across its product and service lines to identify high-impact opportunities that enhance customer value, increase internal efficiency, and strengthen scalability.

This project invites a team of graduate students to investigate current trends and best practices in e-commerce automation, benchmark competitors, and generate tailored recommendations for Cart.com to deploy scalable, tech-forward automation solutions across its ecosystem.
Project Synopsis: Activities/Actions Required
  • Analyze the current state of Cart.com’s automation efforts across its logistics, storefront, and marketing technology platforms.

  • Research best-in-class automation practices and technologies used by competitors and adjacent industries (e.g., AI-driven personalization, automated warehouse management, predictive analytics).

  • Identify gaps or inefficiencies in Cart.com’s current systems that could be addressed through automation.

  • Conduct stakeholder interviews to assess internal pain points and opportunities for workflow automation.

  • Recommend a set of strategic automation solutions with high potential ROI across departments.

  • Develop a phased roadmap for integrating these automation technologies with consideration for implementation cost, complexity, and customer impact.
Project Synopsis: Expected Results
  • The breadth and quality of the competitive and technological research.

  • Feasibility and originality of the recommended automation solutions.

  • Degree to which recommendations align with Cart.com’s strategic goals and operational model.

  • Strength and clarity of the proposed implementation roadmap.

Project Timeline

Touchpoints & Assignments Date Type

UPLOAD UP-TO-DATE RESUME

 Jul 09 2021 Submission Required

Deadline to Submit Project Preferences

 Jul 09 2021 Evaluation

Kick-off Self-Assessment Evaluation Due

 Sep 10 2021 Evaluation

Teams Finalized, Projects Assigned

 Oct 09 2021

Program Kickoff

 Oct 11 2021 Event

Submit Deliverable #1

 Nov 10 2021 Submission Required

Temperature Check #1 Due by 5:00 PM ET

 Nov 10 2021 Evaluation

OFFICIAL PROJECT KICKOFF

 Nov 10 2021

Temperature Check #2 Due by 5:00 PM ET

 Dec 10 2021 Evaluation

Submit Deliverable #2

 Dec 10 2021 Submission Required

Submit Deliverable #4

 Submission Required

Final PEER Evaluation Due

 Evaluation

Final SELF Evaluation Due

 Evaluation

Final Interterm Feedback

UPLOAD STATEMENT OF CONFIDENTIALITY�

 Submission Required

Submit Deliverable #3

 Submission Required

PROJECT COMPLETE: UPLOAD FINAL DELIVERABLES�

 Submission Required

Teams

Team Name  Project Name  Team Members 
No Teams Available