CapSource

Details
Project Title	The Cybersecurity Insurance Opportunity - A Growth Strategy (Atlanta, GA)
Project Topics	Growth Strategy Marketing Product Design & Development Sales & Business Development
Skills & Expertise
Project Synopsis: Challenge/Opportunity	Identify and evaluate opportunities and make recommendations for business expansion within the industry. Project Location: Glenlake Parkway, Suite 200, Sandy Springs, GA 30328
Project Synopsis: Activities/Actions Required	Develop a go-to-market strategy targeting the cybersecurity insurance providers. Similarly, develop a go-to-market strategy targeting the cybersecurity insurance policy holders. Research the risks and issues presented by the Questionnaires from the top selling cybersecurity insurance companies. Identify and assess the key concerns and areas of focus that ImagineX Consulting should consider when preparing to target this market. There are a lot of cybersecurity consulting firms vying for differentiated presence in the market. Recommend how might ImagineX stand apart in its approach to both segments.
Project Synopsis: Expected Results	5-year Go-to-Market Roadmap Cybersecurity Insurance Questionnaire Analysis

Touchpoints & Assignments	Date	Type
Students Project Matching Finalized	Sep 14 2022	Event
Confidentiality	Sep 20 2022	Submission Required
Deadline for Travel Arrangements	Sep 20 2022	Event
Upload Resume & Complete Profile	Sep 20 2022	Submission Required
Pre-Engagement Self Assessment	Sep 27 2022	Evaluation
Temperature Check #1	Oct 10 2022	Evaluation
Program Kickoff	Oct 10 2022	Event
Temperature Check #2	Oct 11 2022	Evaluation
Final Presentations	Oct 13 2022	Event
Post-Engagement Self Assessment	Oct 18 2022	Evaluation
Post-Engagement Peer Assessment	Oct 18 2022	Evaluation

Team Name	Project Name	Team Members
Imagine X - Atlanta	The Cybersecurity Insurance Opportunity - A Growth Strategy (Atlanta, GA)	Jaruporn Luckom Megan Lulley Brian Doyle Yi Luo Righteous Nyajeka Samriddha Pyakurel